Tag Archives: Zig Ziglar

Mark Bowser Reads Video Series: SALES SUCCESS, Part One

Mark Bowser Reads “Sales Success” Part One

Learn how to close more sales, build more credibility, and become financially free with “Sales Success” by Mark Bowser with Zig Ziglar, Scott McKain, & Tom Hopkins

https://youtu.be/FPR8GUVEnYM

Ineffective Sales Teams…Listen Up!

Do you have a sales team not performing at their best? Need them to close more sales? Profits not where they should be?

Why Do Some Leaders Fail?

By Mark Bowser

Why do leaders fail? This is a tricky question. One with multiple depths of answers. However, I believe there are two shining pillars that are always missing from leaders who fail. Sometimes, these failing leaders are missing both of these pillars and at other times they are missing just one of them. But, if either is missing, failure is inevitable.

What are these missing pillars? They are Character and Vision. Let’s take a few minutes to explore these pillars a bit deeper.  Hitler was a man of great vision. A man who succeeded a great deal. But, Hitler was a lousy leader. Why? Because of a lack of moral character. Yes, he thought he had character. Yes, many others around him thought he had character too. But, to the masses of the world and to history, he lacked the basic moral character of honesty, uprightness, and love for fellow human beings. Because of this, he eventually failed and caused misery to millions of people.  We could get into the theological reasons for this failure, but that is one for another discussion. All leaders who lack character at their core will fail. Maybe not today, maybe not tomorrow, but someday. To know this is true, all we have to do is look back at the last fifty years of contemporary history and look at all the people who have fallen from the heights of success to the depths of despair. Just to mention a few, we have evangelist Jim Baker, politician Gary Hart, and companies such as Enron. Unfortunately, the list could go on and on and on.

The second pillar that is missing from leaders who fail is vision. Vision is vital. Vision is critical. King Solomon in the book of Proverbs said, “Where there is no vision, the people perish.” And perish indeed they will. Where there is no vision or direction, people wander around in chaos with no purpose. The human experience needs direction and purpose. We not only need purpose, we crave it. Vision provides not only the direction but the purpose of the destination before the journey ever begins.

Successful leaders continually develop these two pillars. They are mindful of their character and where they are going. Would there be an America without a Washington? Would there be two countries if not for Lincoln? Would England have survived World War Two without Churchill, and would there be a Walt Disney World without a Walt? Will your organization thrive without you? A “you” who is focused on incredible character and a vision worthy of the moon. Some thoughts for us all to ponder.  Thanks for reading today. God bless!

*Mark Bowser is a leadership and sales expert and for the last 27 years has traveled throughout the United States, Canada, and even Australia presenting business seminars. He is the author of several books including “Nehemiah on Leadership,” “Sales Success” with Zig Ziglar, “Some Gave It All” with Danny Lane (endorsed by Chuck Norris), and “The 3 Pillars of Success.” Mark Bowser can be reached at his website www.MarkBowser.com or email mark@MarkBowser.com. Schedule Mark for your next conference or training event. Online Seminars available too.

Hmmm…Chuck Norris, Zig Ziglar, and Rock Apes?

What does Sales, Zig Ziglar, Funeral Directors, Rock Apes, and Chuck Norris have to do with each other? Well, they are all in this interview with Mark Bowser.

Check it out as Dr. Diane Hamilton interviews Mark Bowser. https://youtu.be/f87P56PjZ0s

In the World of Selling, Character is a Requirement, Not a Choice

To live an empowered life in a sales career, character is a requirement, not a choice. It has been expressed that character is doing the right thing when nobody is watching. 

Many, many years ago in ancient Greece, an old sculptor worked hard on a piece of stone.  He took much care as he chiseled a little at a time.  The sculptor was careful to make every detail as perfect as possible.  When finished, this piece of stone would sit high above on top of a shaft and would become the top part of a column.  The column in turn would help support the roof of the temple.

A government official was walking by and noticed what the sculptor was doing and asked, “Why spend so much time on that section?  It will be fifty feet in the air.  No one will be able to see those details.”

The old, wise sculptor looked at the man and said, “God will see it.”

Character is a must for your life.  In fact, that is what life is about.  It was Samuel Johnson who said, “Life, like every other blessing, derives its value from its use alone.  Not for itself, but for a nobler end the eternal gave it; and that end is virtue.” My friend, if you live a life of character, whether you close a sale or not, you are still a winner.

*Excerpted from “Sell Your Way to Success” by Mark Bowser. Mark Bowser is a professional Speaker and Corporate Trainer and the author of several books including “Sales Success” with Zig Ziglar and Scott McKain, “Nehemiah on Leadership,” and “Some Gave It All” with Danny Lane (endorsed by Chuck Norris).

*To book Mark Bowser to work with your team (live in person seminar or online remote seminar) then contact him at http://www.MarkBowser.com

Playing To Your Strengths!

Play To Your Strengths! Be the best you that you can be! https://youtu.be/4icxba54L8c

Social Media Marketing vs. Direct Marketing! What Should I Do?

By Mark Bowser

Social Media Marketing is a necessary evil in today’s business environment. Now, that is a provocative statement and I am quite sure I have ruffled some feathers already. Does that mean that I don’t believe in social media marketing and refuse to participate in it? Not at all. Every week, I post content on several platforms and engage with other’s content to create attention, influence, and results toward my objectives.

But, I still say it is a necessary business evil. Why? Because it is not direct marketing. I am a big believer of what marketing king Dan Kennedy preached for years that the best marketing is one that goes direct to the buyer. One on one, whether it is a sales letter speaking directly to the consumer or a sales professional speaking to the decision maker is always the best type of marketing.

If that is the case, and it is, then why do so many people shy away from those direct marketing endeavors into the world of social media marketing? Cost! Pure and simple. It is all about the cost. For example, a direct mail campaign is very expensive. You have to obtain a mailing list, hire a copywriter (or write it yourself), print the piece, buy the postage, prepare the mailer…all before you send your marketing piece out the door toward the prospect. On the hand, Social Media Marketing is free or relatively inexpensive accept for your time.

My main point is to encourage organizations and individuals to not throw the proverbial baby out with the bath water. The great failure is when we choose one over the other. The truth is for you to reach your full exposure and results you need both Direct Marketing and Social Media Marketing.

Having said that, let me give you four quick steps on how to make your Social Media Marketing & Selling more effective.

1. Know Your Audience. It doesn’t matter how good your bait is if you land in the wrong pond. You have to go where the fish are who love your bait.

2. Choose the Right Platforms. No platform fits all sizes. Know your objectives and do your research on the plethora of platforms to choose a few to start engaging with. Choose three or four and stick with them.

3. Post Quality Content. What is quality? It depends on your audience. Make sure it creates value for them. Leave them with something they can use immediately.

4. Keep It Simple. One of the most common mistakes I see as a sales and marketing consultant is that people don’t make it easy to succeed. If you overcomplicate your process, then in time, most people quit doing it. Create a simple process you can put in motion every week.

There you have it. Now, it is your turn. Go and make it happen!

*Mark Bowser is a Professional Business Speaker and the author of several books including “Sell Your Way to Success,” “Sales Success” with Zig Ziglar, “Some Gave It All” with Danny Lane (endorsed by Chuck Norris), “Jesus, Take the Wheel,” “Nehemiah on Leadership,” and the soon to be released “Leadership Mastery.” Check out his books on Amazon.

*To schedule Mark Bowser to speak at your next conference or business training meeting please email him at info@MarkBowser.com or visit www.MarkBowser.com. Remote learning training seminars are also available.

Sales Commitment is a Decision, Not a Happenstance!

By Mark Bowser

One of my colleagues in the speaking industry, the late Zig Ziglar, liked to tell the story of a Catholic girl who started to date a Baptist boy.  One day the girl came home love sick with joy.  The girl’s mother decided it was time to nip this relationship in the bud. The mother told her daughter that Catholics don’t marry Baptists.  She explained that the differences would cause way too many challenges.  But the girl refused to break up with the boy.  She loved him and wanted to marry him.

Unable to convince her daughter, the mother went to plan B.  Plan B was to convince the boy to take Catholic lessons.  The daughter loved the idea and they approached the boy with the proposal.   To their surprise, the boy accepted. The engagement was announced and wedding plans were put in high gear. 

One day, the girl came home with tears flowing from her eyes.  The girl said, “Mom, the wedding’s off.  Call the priest, cancel the church, and call the guests.”

“What happened?” asked her puzzled mother.  “Did he back out of the Catholic classes?”

“No, Mom.  That’s not the problem at all.  He loves the classes. The problem is he has decided to become a priest.”

Today, my question to you and to myself is are we truly committed to giving it our best in our sales career?  Are we really willing to give it that little extra?  For both of us, I hope so.  Give it your all. Remember, sales commitment is a decision, not a happenstance.

*excerpted from “Sell Your Way to Success” by Mark Bowser. Pick up your copy today on Amazon.

Doing the Impossible Like Walt Disney

By Mark Bowser

“It’s kind of fun to do the impossible.”

Walt Disney

Impossible. Noah Webster’s 1828 dictionary defines it as “That cannot be… Impracticable; not feasible; that cannot be done.” But Walt Disney made it a habit of doing what others labeled impossible.

Hmmm, he made it a habit. Let’s think about that for a minute. Webster’s defines habit as “A disposition or condition of the mind or body acquired by custom or a frequent repetition of the same act. Habit is that which is held or retained, the effect of custom or frequent repetition. Hence we speak of good habits and bad habits.”

Disney made it a point of repetition to tackle what others said was impossible. He believed in possibilities and he constantly took action on that belief. Because of that action and belief, today we have Snow White and The Seven Dwarves, Disneyland, Walt Disney World, and the list goes on and on.

So, how do we, like Disney, accomplish the impossible? I believe there are four pivotal steps in accomplishing the impossible. Let’s explore them together.

One, DREAM. Without a dream, possibilities wither on the vine. What do you have in your heart? If you knew you wouldn’t fail, what would you do? It was T.E. Lawrence who said, “All men dream, but not equally. Those who dream by night in the dusty recesses of their minds, wake in the day to find that it was vanity: but the dreamers of the day are dangerous men, for they may act on their dreams with open eyes, to make them possible.” Let us all become a little more dangerous. Let us become men and women of enthusiasm, passion, and of conviction for a dream.

Two, have a GAME PLAN OF ACTION. Having a big dream isn’t enough. We must put those dreams into action. Break your dream down into bite size chunks and get to work on them. Paul J. Meyer said, “Crystallize your goals. Make a plan for achieving them and set yourself a deadline. Then, with supreme confidence, determination and disregard for obstacles and other people’s criticisms, carry out your plan.”

Three, WHO CAN HELP YOU? No one can reach the top of success mountain all by themself? Disney had his brother Roy. He also had a team of dedicated believers. And even when Disney had thinkers of impossibles in his inner circle, he sought help elsewhere. Who can help you? Who has the financial possibilities? Who has the asset possibilities? Who believes in you and your dream?

Four, FAITH. To succeed at your dream, you have to have unshakable belief. Times will get tough. The road will become hazardous during your journey. What is going to keep you going? You must have faith and hope to keep going. A faith in God, in yourself, and in the importance of your dream. Martin Luther King, Jr. said, “Faith is taking the first step even when you don’t see the whole staircase.”

When you have those four steps in place, you can’t lose. Your dream is alive! After all, dreams do come true. We have a Walt Disney World to prove it. Disney was right. It is fun doing the impossible.

*Mark Bowser is one of the top Sales Trainers and Professional Speakers in the United States. He is the author of several books including “Sales Success” with Zig Ziglar, “Sell Your Way To Success,” “Jesus, Take the Wheel” and “Some Gave It All” with Danny Lane (endorsed by Chuck Norris)

*To Book Mark Bowser to speak at your next conference or training event then email info@MarkBowser.com or visit www.MarkBowser.com.

Selling Success: How To Create Value That Closes Sales

LOOK HERE! The question that is on the minds of all sales professionals and their leaders is how can we close more sales and if possible shorten our sales cycle? That is on your mind too, isn’t it? Well, how do you accomplish that?

The truth is that the Secret to accomplishing more sales and shortening the selling cycle has many elements. Two of those elements are to build value at the beginning and to follow up with extraordinary service.

Professional Speaker & Corporate Sales Trainer Mark Bowser joins us on the front lines to share with us how to accomplish that goal. Mark shares with us how a hermit in the mountains and a lady with feet two different sizes may be the answer.

*Mark Bowser has presented seminars to organizations including Southwest Airlines, Dell Computers, FedEx Logistics, Kings Daughters Medical Center, Sony Music, United States Marine Corp, Princeton University, Delta Faucet, and many more. To schedule Mark to speak at your next conference or corporate training event then email info@MarkBowser.com or visit www.MarkBowser.com

*Mark Bowser is the author of several books including “Sell Your Way To Success,” and “Sales Success” with Zig Ziglar.

Click Here to Watch the Video